Bel

2018

Bel is a company that offers products for the treatment of stone, ceramic, and quartz. The brand is divided into two sub-brands: BelCare and BelCut. BelCare primarily manufactures products for stone and ceramic treatment, while BelCut specializes in providing products for cutting stone and ceramic materials.

As a freelance designer, I was responsible for creating the entire brand identity for Bel, starting with the logo design and continuing with the development of guidelines. I was also responsible for creating a wide range of packaging assets, including artwork.

My role on this project included client management, budget management, research, concept development, art direction, design, and final artworking, as well as invoicing.